P&G ZzzQuil "Everyday Champions"
The P&G ZzzQuil "Everyday Champions" campaign required key visuals that reflected energy, focus and well-being. My work combined impactful advertising photography with natural, lifestyle-driven moments, ensuring brand consistency across all platforms.
The on-set images extended the campaign's reach, delivering high quality visuals that resonate across digital and print media.
CLIENT: P&G ZzzQuil
AGENCY: WUNDERMAN THOMPSON
SCOPE: OOH + DIGITAL
ROLE: on-set photographer
Produced by Casta Diva / Simply Film.
ZzzQuil campaign by Piotr Książek
ZzzQuil Long Bus jump key-visual shot by Piotr Książek
RELATED PROJECTS
photography & film, digital
photography & film, digital
photography & film, digital